Well, under Apache the folder where web projects go usually is called /www/ or /htdocs/ but this has more to do with setting up a webserver than Limesurvey. So this kind of support is outside the scope of this LS forum. So first of all you need to be clear where you need to install LS to on your VM ware. Best to ask the system admin in your company/organization. Once that is done, you need to find out how you can access this folder, what the correct path is.
If you install it on a webserver that has the domain
www.yourdomain.com
and into the subfolder /limesurvey/, you would do your access via
www.yourdomain.com/limesurvey/
and then the installation process should you guide through this.
But first you need to get the correct information on how to use your specific setup / server. It is basically impossible to help you with that, as this can be setup in various different ways. If you access the VM via an IP you will most probably put the IP into your browser. If LS is installed into a subfolder it is the IP plus th e subfolder, similar like the URL example above, just substitute the domain with the IP.